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Branding & Design System

 Conceptual Branding Designer

CHERRY LONDON
is a marketing agency with a story about the power of collaboration

Tasked with breathing new life into the brand, my mission was to infuse a modern and approachable vibe.

The moment I laid eyes on the logo, inspiration struck – the idea of deconstructing it and crafting unique patterns immediately came to mind. This creative approach not only revitalized the brand but also provided a treasure trove of versatile assets to amplify our visual storytelling.

Playful Logo

The goal was to inject a sense of fun and dynamism, exploring ways to make it not just a symbol but a vibrant, engaging entity that captures attention and leaves a lasting impression.

 

Design System

Powered by Figma, our design system is more than just a collection of components – it's the backbone of our brand aesthetics and user experience.
From basic UI elements to complex modules, everything you need for a consistent design.